When it comes to your business, brand purpose is essential. Having a brand purpose not only adds value to your customers’ lives, it can also help to build a better emotional sense between your brand and your customers.
This emotional connection directly contributes to boosting sales and increased loyalty. A unique brand purpose will give your business an edge by separating you from...
Research from Ezra , the leading provider of digital coaching, has revealed that more than half of UK office workers have now returned to the workplace on either a full or part-time basis, with many seeing some surprising benefits as a result.
The research commissioned by Ezra found that 30% of office workers have now returned full-time, up from just 17% in April. A further 24% have...
Whether you have a brick-and-mortar shop or an online store, customers will often change their mind and abandon their purchase leaving your store empty-handed.
With e-commerce sites, that’s a huge issue. According to the statistics, the cart abandonment rate was about 57% in 2020. That means that over half of potential customers choose products, commit to the purchase, but then...
A game of musical (empty) chairs, or a landfill disaster? The move toward home working could cause a landfill influx of millions of chairs and desks as offices close or downsize following Covid-19, warns BusinessWaste.co.uk .
The business waste specialists are warning of a mountain of unwanted office furniture making its way to landfill as companies embrace a new way of working - and...
For many, adding coworkers on social media platforms can be a complicated situation; with the average person spending 145 minutes a day on social network sites, our virtual and professional lives are bound to overlap at some point.
With some recruitment agencies and HR specialists advising against adding colleagues on social media while others encourage it, Instant Offices have...
When you’re setting up a new business, there are a lot of concerns you’ll have. They could include everything from where you’re going to set up base, how many people you’re going to employ and even something as simple as what you’re going to call the business. As well as all of these, it’s important to think about how you’re going to attract customers to your business as soon as it opens....
Some managers feel that as long they have a colourful and informative website about their brand, the site has served its purpose. They don’t consider that an SEO team can turn the website into an effective marketing tool.
The managers simply look at it as a static billboard singing the brand’s praises instead of making it the dynamic foundation of the brand’s marketing strategy....
Visual marketing plays a huge role in today's world. In today's age of social media, businesses are increasingly attempting to create a lasting impact on their target consumers by using social media.
Our view is that Instagram ranks among the most popular social networks, and any marketer who doesn't yet use it is missing out on an important tool.
Whatever sort of event you're arranging, you can always be guaranteed one thing: your guests are eager to eat!
Finding the right catering services for your event, on the other hand, might be difficult. From networking events to meetings, galas, and conferences, each occasion necessitates a unique set of catering services.
The guests will expect fantastic lunch buffet ideas...
Suppose you’ve just graduated from university with a degree in creative writing. But you’re also bilingual and feel you’d like to try your hand in combining your two skills by becoming a translator. Plenty of successful translators have gotten into the business by this route. Combining these two skills often provides you with a higher level of translation skills because you have a broader...
