“Cleanfluencers” are making big money on social media channels such as Instagram and TikTo

The UK’s Top "Cleanfluencers" Making Big Money On Social Media

“Cleanfluencers” are making big money on social media channels such as Instagram and TikTok, according to a new study by heating experts Boiler Central . A wide array of accounts celebrating cleaning and organising have gained popularity, with niches being carved in everything from speed cleaning to recycling and decluttering expertise.

Sophie Hinchcliffe, or Mrs Hinch as she is...

Lots of misinformation and bad advice is being shared on social media

This is what two dermatologists have to say about DIY face masks on TikTok

With skincare routines galore, ingredients explanations and skin-fluencer heavyweights like Hyram Yarbro joining, TikTok is now giving YouTube a run for its money when it comes to inspiring, educational and accessible skincare content.

But a new study from analysing 750 TikTok videos from 50 of the platforms’ top skin-fluencers found that only half had skincare...

Dollars Instagram Rich List

Instagram Rich List 2020 The Rock knocks Kylie Jenner off top spot

The world’s leading Instagram scheduling tool has announced that Dwayne ‘The Rock’ Johnson tops the 2020 Instagram Rich List for celebrities, athletes, influencers and other professionals.

Now in its fourth year, the annual list has become a barometer of Instagram influence. The list is based on how much each user can charge for a single Instagram post, which in some celebrity cases...