Protein

seven in 10 people are paying more attention now than ever towards their diet

One in ten believe that eating one egg a day gives a full protein hit

Since the start of the pandemic, the nation has embraced a renewed focus on health and wellbeing, with seven in 10 people paying more attention now than ever towards their diet and exercise routine.

Brits are sweeping supermarkets in search of functional foods, such as those high-in-protein and rich in fibre.

As a result, shoppers are buying a staggering four products...